J-Beauty Trend Formulations-OSUSUME

We created a new concept that focuses on Japanese Beauty, providing 7 different aspects to fully illustrate prevalent trends with original formulas greatly inspired by Japanese products & brands utilizing select NIKKO ingredients.

  • Green & High Functional Cleansing

    We are coming "clean" on cleansing by using non-PEG, RSPO-certified Polyglyceryl fatty acid esters to recreate classic cleansing formulas with a CLEAN advantage.

    Formulas:
    Only 6 Cleansing Balm
    Shake 2 Activate Gel Cleanser
    Squalane Cleansing Cream
  • Optical Technology

    Skincare formulas infused with optical technology from functional powders to either boost skin radiance, blur imperfections or selectively protect against damaging UV light.

    Formulas:
    Comet Transforming Gel
    Multi Defense Moisture Cream
    Rose Reviving Skin Tone Primer
  • Science and Japanese Aesthetics

    This collection will showcase fusion of "science" and "beauty" as inspired by current products of some megabrands.

    Formulas:
    Lipstick with NIKKOL VC-IP (Beige)
    Creamy Emulsion Lip Stick
    Super Hydrating Gel
    Oil-Boost Deep Cleansing Foam
  • Booster Series

    This collection focuses on Asian water formulas that utilizes our technology - enhancing quick or deeper penetration into the skin.

    Formulas:
    Summer Oil-free Moisture Mousse
    Niacinamide Boosting Essence
    Prestige Treatment Lotion
  • Men's Skincare

    Formulas that helps make men look good and feel good. Using skincare or make-up is now a genderless territory- rather these are tools for self-care, self-love and gaining success in life.

    Formulas:
    Shimi-cover Stick
    Skin Strengthening Emulsion
    Oil Absorbing Glacial Gel
  • Asian Inspired Textures

    Formulations inspired by cult-favorite Asian brands and represent the beauty standards & values of this region.

    Formulas:
    Summer Gold Serum
    Kuma Cream - eye cream
    Moist Gel Cream
  • Hybrid Suncare & Skincare

    “Hybrid” suncare formulas go beyond SPF. With interesting textures and skincare benefits, it encourages Asian consumers to include it as an essential part of the skincare regimen.

    Formulas:
    Brightening Aqua-Gel Sunscreen
    Flawless Skin Foundation

Areas of Support

Formulation Helper
Surfactant Chemistry Support

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